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Post by Forum Cat on Jan 2, 2009 12:34:32 GMT
After all the talk of Apple pricing themselves out of the market I found this article interesting ClickyCat
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Post by wierdostomps on Jan 5, 2009 17:13:34 GMT
My guess is that in a recession it's the 'middle' of the market that will suffer. People will always be willing to pay for quality if they can afford it. And companies at the top end of the market usually have sufficient margins built in to their pricing to weather the storm. At the bottom end of the market those cheapo manufacturers which can be perceived as providing 'value for money' will probably be OK. It's the mid-range - particularly those without any perceivable identity - eg Woolworths which will fail.
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